Active account management policy

Google Ad Grantees are required to be actively engaged in the program, meaning that you must sign in to your account monthly to review campaign performance and make updates. Your account is subject to automatic pausing or cancellation without notification should you fail to sign in to your account at least once a month.

Additionally, you must keep the email address for notifications up-to-date to ensure you receive important mandatory updates about the program. Learn how to update your email address for notifications here.