Store sales

Store sales measurement models the number of offline purchases that have occurred after your customers interacted with your Google ads and the modeled value of those. You can get the benefits of both store sales transaction count reporting and dynamic values reporting. To leverage dynamic store sales reporting, you can opt into automation store sales solutions powered by survey and receipts data from over 10 million users of the Google Opinion Reward app, third party partnerships, or by uploading your 1P data in a privacy-safe way. This allows you to understand the true value of your ads and check how the ads are translated into offline transactions and revenue. Store sales measurement is available for retailers, restaurants, and automotive OEMs or regional dealer groups if meeting eligibility requirements.

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