Store sales
Store sales measurement models the number of offline purchases that have occurred after your customers interacted with your Google ads and the modeled value of those. You can get the benefits of both store sales transaction count reporting and dynamic values reporting. To leverage dynamic store sales reporting, you can opt into automation store sales solutions powered by survey and receipts data from over 10 million users of the Google Opinion Reward app, third party partnerships, or by uploading your 1P data in a privacy-safe way. This allows you to understand the true value of your ads and check how the ads are translated into offline transactions and revenue. Store sales measurement is available for retailers, restaurants, and automotive OEMs or regional dealer groups if meeting eligibility requirements.
- Store sales onboarding guide
- About store sales measurement (for retailers, restaurants, and automotive OEMs/regional dealer groups)
- About store sales partners
- Set up your Google Ads account for store sales
- Create custom variables for store sales
- Upload your store sales data
- Format your store sales data
- View your store sales conversions
- Using store sales data with Customer Match
- Store sales ISO 27001 certification
- Customer data policies
- About Smart Bidding for store sales