Manager Accounts (MCC): Moving accounts within your MCC hierarchy

This article outlines how to move a directly linked client account to another sub-manager account within your account hierarchy.

How it works

We're giving you the option to easily move accounts within your hierarchy.

Change managers for your accounts

Note: The instructions below are part of the new design for the Google Ads user experience. To use the previous design, click the "Appearance" icon, and select Use previous design. If you're using the previous version of Google Ads, review the Quick reference map or use the Search bar in the top navigation panel of Google Ads to find the page you’re searching for.
  1. Sign in to your Google Ads manager account.
  2. Click the Accounts icon Accounts icon..
  3. Click the Sub-account settings drop down in the section menu.
  4. Check the box next to the accounts you want to change managers for.
  5. Click Edit and select Change manager from the drop-down.
  6. Select a new manager for the account. You can also search for the new manager at the top.

Note that accounts and manager accounts you manage with API-only access cannot be moved to a new manager account through this process. If you need to move either of these account types, contact us and we can assist you.

How changing managers affects billing

Important: If an Ads account using monthly invoicing is unlinked from its paying manager, it will stop serving ads immediately.

If you need to unlink an Ads account from its paying manager, you will need to choose a new paying manager account and link your Ads account to a billing setup under that manager (to ensure your ads continue to serve). You can find the paying manager name and ID for your Google Ads account by navigating to the “Billing settings” page. You can also find the paying manager name and ID for all your linked Google Ads accounts by adding the Paying manager column to the Budgets page of your manager account. Learn more on how to manage ads account billing setup from your manager account

Changing managers does not affect accounts using manual or automatic payments.

How changing managers affects conversion tracking

If you move a client account that was using your cross-account conversion tracking tag, but that account still falls within your account structure even after being moved, the cross-account conversion tracking tag will still work for the client account.

Related links

Topic Page Manager Accounts (MCC)

Hierarchy Management

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