Find your bid strategy reports

Your bid strategy report gives you a snapshot of key metrics relevant to each strategy type.

This article shows you how to find your portfolio and standard bid strategy reports. Learn more About bid strategy reports.

Instructions

How to find your portfolio bid strategy report

  1. Sign in to your Google Ads account.
  2. Click the tools icon .
  3. Under “Shared library”, select Bid strategies.
  4. Under the column “Bid strategy type”, click on a row to see the report for each portfolio bid strategy.

How to find your standard bid strategy report

You can find your standard bid strategy report from two places on the Campaigns page.

  1. Sign in to your Google Ads account.
  2. Click Campaigns.
  3. Under the column “Bid strategy type”, you’ll be able to click on the rows for campaigns that use an automated bid strategy. Click on the row to see your bid strategy report.
Was this helpful?
How can we improve it?

Need more help?

Sign in for additional support options to quickly solve your issue