Note: You can only create Smart Campaigns in Smart Mode. New and existing advertisers who aren't in Smart Mode are eligible for a variety of other campaigns.
When you have a low budget, your ads may not serve as often while Google Ads ensures your campaign doesn't spend more than your spending limit.
What you can do
- If you want to increase how often your ads show, try increasing your budget. Learn how to Edit your budget for Smart campaigns.
Need something else?
Check other common reasons why your ads are not running.
