About Travel campaigns for Things to do

Before you begin

To participate in Travel campaigns for Things to do, you’ll need to provide your product information through a Things to Do Center product feed. The product feed is the primary way for you to provide Google with the activities content you’d like to display across Google. You can learn more about how to work with one of Google’s approved connectivity partners, or create your own Things to do product feed by filling out our Partner Intake form and following the guidelines in the Developer’s guide to integrate once approved.

After you set up your feed for Things to do, you can connect your activities content with a Google Ads account to run Things to do campaigns and manage your budget, campaigns, ad groups, bids, and reporting.

Instructions

Account limits

Related links

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