You can use Performance Max campaigns to access and promote all your products and services across the Google Network from a single campaign.
You can generate placement reports to find out where your ads have served for your Performance Max campaign, and how many impressions they’ve received. This article explains how to find and create these placement reports for your Performance Max campaigns.
Instructions
Follow the steps below to either find a predefined report or to create a custom one.
How to find a predefined placement report
- Sign in to your Google Ads account.
- From the page menu, select Report from the dashboard, and then click Predefined reports (Dimensions) from the drop-down menu.
- Click Other.
- Click Performance Max campaigns placement.
- You can add filters to your report by selecting the filter icon
and the filter types.
- To download your report, select Download and then select a file type.
How to create a custom placement report
- Sign in to your Google Ads account.
- From the page menu, select Report from the dashboard, and then click Report.
- Select the plus icon
next to "Custom", and then click Table.
- Under the "Attributes" segment, select Performance Max placement or enter “Performance Max placement” in the search bar.
- You’ll find that “Performance Max placement” appears in "Row".
- Under the “Performance” segment, select Impr. or enter “Impr.” in the search bar.
- You’ll find that “Impr.” appears in “Column”.
- You can add filters to your report by selecting the filter icon
and the filter types.
- To download your report, select Download and then select a file type.