Link Google Analytics to Firebase

Starting from Google Analytics

Create an App + Web property

To measure app data in an App + Web property in Analytics, you need to create a corresponding project in Firebase and establish a link between that project and your App + Web property.

Learn more about creating an App + Web property

Firebase users who have access to that project and who have the Firebase permission firebaseanalytics.resources.googleAnalyticsEdit, such as Project Owners, also effectively have Edit permission for the linked Analytics App + Web property by default.

After you create an App + Web property, you have the option to set the maximum Analytics permission for all Firebase users to one of the following:

• Edit (including link management) (default)
• Edit (excluding link management)
• Read and analyze
• No permission

With either Edit permission, Firebase users are able to carry out operations in Analytics for Firebase like create audiences, mark events as conversions, and link the App + Web property to Google Ads.

Relink your Firebase project to a Mobile App property

If you had previously linked your Firebase project with your Analytics account but are no longer able to locate your Firebase project in Analytics:

1. Open your Firebase project.
2. Open Project settings > Integrations.
3. Click the Analytics card to link Analytics to your project.

Starting from Firebase

When a link is established between Firebase and Google Analytics, Firebase users who have access to the Analytics Account gain access to a new set of App + Web reporting features.

Create a project

When you create a project in Firebase, you have the option to integrate with Analytics. If you already have one or more Google Analytics accounts, you can associate your project with one of those. If you do not already have a Google Analytics Account, a new one will be created for you with the name Default Account for Firebase.

Firebase users who have access to that project and who have the Firebase permission firebaseanalytics.resources.googleAnalyticsEdit, such as Project Owners, also effectively have Edit permission for the linked Analytics App + Web property by default.

Analytics users who subsequently edit the App + Web property settings have the option to set the maximum Analytics permission for all Firebase users to one of the following:

• Edit (including link management) (default)
• Edit (excluding link management)
• Read and analyze
• No permission

With either Edit permission, Firebase users are still able to carry out operations in Analytics for Firebase like create audiences, mark events as conversions, and link Analytics for Firebase to Google Ads. You carry out administration of the property in Google Analytics Admin rather than in the Firebase console.

Link Analytics to your Firebase project

Firebase Owners can set up and manage the Analytics link under Project Settings > Integrations.

Set up a new Analytics link

1. Open your Firebase project.
2. Open Project settings > Integrations.
3. On the Google Analytics card, click Link.
4. Select an Analytics Account or create a new one.
   Linking creates a new property. Learn more about setup and limits
5. Configure your Analytics settings.

Edit an Analytics link

1. Open your Firebase project.
2. Open Project settings > Integrations.
3. On the Google Analytics card, click View link.
4. Remove the existing Analytics link.
5. Follow the instructions for setting up a new Analytics link.

Unlink Analytics from your Firebase project

Firebase Owners can unlink Analytics under Project Settings > Integrations.