This article is about Google Analytics 4 properties. Refer to the Universal Analytics section if you're still using a Universal Analytics property, which will stop processing data on July 1, 2023 (July 1, 2024 for Analytics 360 properties).

[GA4] Measurement ID

A Measurement ID is an identifier (e.g., G-12345) for a web data stream. You can use the Measurement ID to send data to a specific web data stream.

For Google Analytics, your Measurement ID is the same as your destination ID.

Find your Measurement ID

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