Apple requires that developers publishing apps on the App Store disclose certain information regarding their apps’ data use. Apple has announced that these disclosures will be required for new apps and app updates starting December 8, 2020.
Google Analytics automatically collects certain data and offers optional features that determine which additional types of data are collected and how they are used.
- An app instance id is automatically assigned to each instance of an app, for purposes of computing user metrics throughout Analytics. By default, this identifier is not associated with a user identifier, like screen name or account ID, or with a device’s advertising identifier. Collection of this identifier can be disabled with the Consent Mode API Learn more.
- Google Analytics does not use Apple’s Location Services feature. Analytics derives general location data from users’ masked IP addresses.
- In-app purchase and subscription events are measured via StoreKit. Event parameters include product ID, name, and price. By default, these events are only associated with the app instance id.
- App lifecycle events, such as screen views and sessions, are automatically measured and used for Analytics features like Reporting and Exploration. By default, these events are only associated with the app instance id.
For details on how the product processes your end user’s personal data, review the Google Analytics for Firebase Terms and Use Policy, as well as the Privacy and Security in Firebase and Data Collection pages.
Usage-dependent features
Review optional features that may impact your data collection and usage:
- Setting a user ID
- Activating Google signals
- Linking the AdSupport.framework library
- Linking a Google Ads account and sending key events
- Enabling Data Sharing Settings with Google products & services
If you are using any optional product features that involve additional data or participating in any tests of new product features that involve additional data, be sure to check if those features or tests require additional data disclosures.
If you are using a prior version of the Google Analytics for Firebase SDK, consider updating to the latest version to ensure your app's disclosures are accurate.
Privacy Manifests
Starting May 1, 2024, Apple will require developers to comply with privacy manifest requirements.
The latest version of the Google Analytics for Firebase SDK is not subject to the May 1, 2024 requirements and does not include a privacy manifest. App developers may continue to follow Apple’s requirements for making disclosures regarding their apps’ data use, and no additional action is required to ensure continued functionality of the SDK.
If you are using a prior version of the Google Analytics for Firebase SDK, we recommend updating to the latest version.