A status given to ads that meet our advertising policies. Approved ads are ready to be shown.

  • Whenever you create or edit an ad, Google reviews the ad to make sure that it complies with our advertising policies and is safe and appropriate for users.
  • Ads marked as "Approved" have been reviewed and seem to comply with our policies.
  • Find your ad's approval status by looking at the "Status" column in the Ads tab of your Campaigns page.

About the ad approval process
More about approval status