A search that you can do on your campaign data to restrict the type of data that you see in your tables and charts.
- When you're viewing the statistics tables on your Campaign tab, you can use filters to search the table for specific information. For example, you can filter for keywords using a particular word, bids that are higher than a particular amount, and clickthrough rates (CTRs) that are lower than your average.
- The filter options that are available depend on whether you're viewing your keyword, ad, ad group, or campaign tables.
- To create a filter, click the "Filter" button in the toolbar above any statistics table.