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Display & Video 360 users must comply with this Google Ads policy. Visit the Display & Video 360 help centre for additional restrictions.
Below are some examples of what to avoid in your ads. Learn about what happens if you violate our policies.
Enabling dishonest behaviour
The following isn't allowed:
Products or services that help users mislead others
Examples (non-exhaustive): Creation of fake or false documents such as passports or diplomas; selling numbers (e.g. 'credit privacy numbers') that mimic the appearance of national identification numbers; services that broker the inclusion of clients as authorised users on credit lines; aids to pass drug tests; paper-writing or exam-taking services; selling falsified user activity in the form of invalid clicks, reviews or social media endorsements
Products or services that enable a user to gain unauthorised access (or make unauthorised changes) to systems, devices or property.
Examples (non-exhaustive): Hacking services, stealing cable, radar jammers, changing traffic signals, phone or wire-tapping
Products or services that enable a user to track or monitor another person or their activities without their authorisation
Examples (non-exhaustive): Spyware and technology used for intimate partner surveillance including but not limited to spyware/malware that enable a user to monitor texts, phone calls or browsing history; GPS trackers specifically marketed to spy or track someone without their consent; promotion of surveillance equipment (e.g. cameras, audio recorders, dash cams, nanny cams) marketed with the express purpose of spying
This does not include (a) private investigation services or (b) products or services designed for parents to track or monitor their underage children.