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Please make sure to visit Your AdSense Page where you can find personalized information about your account to help you succeed with AdSense.

About Offerwall messages (Beta)

This information only applies to publishers participating in the Offerwall Beta program

Offerwall (Beta) messages are designed to help you quickly experiment with new monetization opportunities to grow revenue on your site. Display an Offerwall message to your site visitors to offer them alternative ways to support your site and gain access to your content, such as by viewing a rewarded ad or paying a small fee.

On the Privacy & messaging tab, you can create an Offerwall, define the pages it appears on, and how frequently it's shown to repeat site visitors.

Structure of a message

An Offerwall message contains several screens that are shown to users when they view your message, which you can preview and configure in the Privacy & messaging message builder:

  • Offerwall: The main screen of your Offerwall message. Displays an overview of the user choices you turn on in the message builder and instructs site visitors to make a selection to continue accessing your site's content.
    • Logo (recommended): Your site's logo. To include a logo here, add a logo to your site.
    • Body text: Customizable copy for your message.
    • User choices: The list of user choices you have selected for your Offerwall. User choices allow site visitors to choose how they access your site content.
  • User choice screens: The screens shown to site visitors when they click a user choice on your Offerwall and take action to complete the user choice (for example, by viewing a rewarded ad). The available user choice screens shown in the message builder preview depend on which user choices you've turned on.
    Note: "Rewarded ad" is currently the only user choice option available for AdSense Offerwalls.
  • Confirmation: An editable confirmation message displayed to site visitors who select and complete one of the user choices.

Supported languages

You can create messages in a variety of languages. The language your message is displayed in is determined at serving based on the language setting on the user’s device.

As a publisher, you are responsible for the wording displayed to users on your sites and apps. Only create user messages in languages you can ensure are correct.
Languages supported for Offerwall messages

Arabic
Bangla
Bulgarian
Chinese (China)
Croatian
Czech
Danish
Dutch
English (UK)
English (US)
Estonian
Filipino
Finnish
French
German
German (Switzerland)
Greek
Hebrew
Hindi
Hungarian
Icelandic
Indonesian
Italian
Japanese
Korean
Latvian
Lithuanian
Marathi
Norwegian
Persian
Polish
Portuguese (Brazil)
Portuguese (Portugal)
Romanian
Russian
Sinhala
Slovak
Slovenian
Spanish
Spanish (Latin America)
Swedish
Tamil
Telugu
Thai
Turkish
Ukrainian
Urdu
Vietnamese

Tag your site with AdSense code to display user messages

The AdSense code is required for your site to display user messages, including Offerwall messages. Ensure you place the AdSense code on your site to display messages to users.

Test your Offerwall

When you load your page to test your Offerwall, keep the following in mind: 

  • Quickly reloading the page without any interaction may not count as a page view. A page view is more likely to be counted by scrolling around and looking at the page for at least a few seconds.
  • It may be helpful for you to set the page view frequency threshold to zero during testing so the Offerwall is displayed immediately. Remember to set it back to the desired frequency threshold after testing.
     

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