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AdMob & AdSense program policies

Account issues FAQ

Below are answers to some of the most frequently asked questions about account issues. 

Account login

Can't sign in to my account

Use this troubleshooter to solve problems with signing in to your AdMob account.

How do I recover my account password?

Please go to the account recovery page and enter your login address to reset your password.

Disabled account

Why can't I sign up for AdMob?

There may be a problem with the AdSense or Google Ads accounts associated with the Google Account you're using to sign up. If you're encountering an error when you try to sign up, review the list of AdMob sign-up errors to find more information.

You can also review the AdSense and Google Ads Terms and Conditions: 

How do I report click sabotage?

If you suspect invalid click activity by a third party, use this form to report it to our spam team.

Why was my AdMob account disabled?

Because we have a need to protect our proprietary detection system, we're unable to provide our publishers with any information about their account activity, including any web pages, users, or third-party services that may have been involved.

As you may know, Google treats invalid click activity very seriously, analyzing all clicks and impressions to determine whether they fit a pattern of use that may artificially drive up an advertiser's costs or a publisher's earnings. If we determine that an AdSense account may pose a risk to our Google Ads advertisers, we may disable that account to protect our advertisers' interests.

As outlined in our Terms and Conditions, Google will use its sole discretion when determining instances of invalid click activity.

If you previously participated in AdSense and your account was disabled for invalid click activity, you cannot participate in AdMob.

Can I appeal the disabling of my account?

We're always willing to work with you to resolve any issues you may have.

If your account has been disabled for invalid activity:

If you feel that this decision was made in error, and if you can maintain in good faith that the invalid click activity was not due to the actions or negligence of you or those for whom you are responsible, you may appeal the disabling of your account by using the account appeal form.

If your account has been disabled for policy reasons:

If you feel that this decision was made in error, and if you can maintain in good faith that the policy violations accrued were not due to the actions or negligence of you or those for whom you are responsible, you may appeal the disabling of your account using the Policy Violation Appeal - Account Disabled form.

Once we receive your appeal, we'll do our best to inform you quickly and will proceed with appropriate action as necessary. Please understand, however, that there is no guarantee that your account will be reinstated.

Please also bear in mind that once we've reached a decision on your appeal, further appeals may not be considered, and you may not receive any further communication from us.

What if ad serving was disabled to my app due to a specific policy violation and I received an email notification?

If it’s an app-level violation, you’ll be notified in your AdMob account and via email that ad serving was disabled. You can view more information on the specific violation we found in the Policy center of your AdMob account. You can also request a review of your app in the Policy center once the violation has been fixed. 

If it’s an account-level violation, you’ll be notified via email that we've disabled ad serving to your account.  

What happens to AdMob mediation if AdMob ad serving was disabled to my app due to a specific policy violation?

All AdMob publishers must also comply with AdSense policies in order to use AdMob. The AdMob Policy team reserves the right to disable ad serving to your app(s) and/or disable your AdMob account at any time. Nevertheless, while you are fixing the policy issue within your app(s) or account, mediated third-party network ads, house ads, and Reservation campaigns will continue to serve as normal through AdMob mediation. However, if your account or app is in violation of platform policies, you will not be eligible for further participation in the AdSense and/or AdMob program(s) including AdMob mediation.

My account was disabled for being related to another disabled account. Can you tell me more?

Just as with invalid click activity, we're unable to provide our publishers with any information about relations we find between publishers' accounts. Please understand that we take this precaution with all of our publishers for the sake of protecting our proprietary detection system.

Please also bear in mind that Google reserves the right to disable an account for any reason. If we determine that an AdMob account may pose a risk to our advertisers, we may disable that account in order to protect our advertisers' interests.

Will I still be paid out for my earnings?

Publishers disabled for invalid traffic and/or violations of our publisher policies may be eligible for a final payment of the portion of their revenue that has not been identified as invalid. Upon account disablement, a 30-day payment hold is put in place to enable calculation of this final payment (where applicable). Following this 30-day period, please visit http://www.google.com/adsense to view your remaining eligible balance (if any) and arrange for payment. Deductions from your final balance for invalid traffic and/or publisher policy violations will be refunded to affected advertisers where appropriate and possible.

How many accounts can I have?

Each user may only have one AdMob account at any given time. Duplicate accounts aren’t allowed.

If you have more than one AdMob account, you’ll need to decide which account to keep, and then cancel the extra account(s). 

If you have trouble accessing any of your accounts, use the sign-in troubleshooter to help you gain access.
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‘My AdMob Help Page’ - your personalized Help Page to help you thrive on AdMob.

Introducing our newly revamped My AdMob Page,  a personalized Help page that houses relevant information for your account.

You can better maintain your account health, ensure necessary setup is completed and have the right optimization tips targeted to your apps. Stay tuned for more!

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