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Time zones & currencies in AdMob

When you sign up for AdMob, you'll either select time zones and currencies or they'll be imported from your existing AdSense and Google Ads accounts.

To ensure your reporting data is accurate and up-to-date, set same time zone for your AdSense and Google Ads accounts.

How are my apps affected by time zone & currency?

App-related dashboards and reporting data will be updated based on your AdSense account settings.

  • Time zone: App-related dashboards and reports are based on your AdSense time zone.

  • Payment currency: This is the currency AdMob will pay you in when you earn revenue with AdMob. 

Note: Different payment options and reporting currencies are available to you depending on your payment address. You can change your AdSense reporting time zone later, but you can’t change your payment currency.

How are campaigns affected by time zone & currency?

Campaign-related dashboards and reporting data will be updated based on your Google Ads account settings.

  • Time zone: Campaign dashboards and reports are based on your Google Ads time zone.
  • Billing currency: AdMob won't charge you anything. However, if you decide to create paid ads in your Google Ads account later, this is the currency Google Ads will use to bill you for those ads. 

Note: Payment options depend on the country of your billing address and your selected currency. Use the payment options finder to see what choices are available to you.


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You can better maintain your account health, ensure necessary setup is completed and have the right optimization tips targeted to your apps. Stay tuned for more!

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