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About Firebase Analytics and AdMob

Firebase is a mobile platform that helps you quickly develop high-quality apps, grow an engaged user base, and earn more money. The platform includes several tightly integrated features that you can mix and match, including a mobile backend, analytics, and app growth and monetization tools to help maximize app success.

What is Firebase Analytics?

Firebase Analytics is one of the many features included in Firebase. It's a free, unlimited mobile analytics solution, now available to AdMob users. Link your AdMob app(s) to Firebase and we’ll share your data from the free Firebase Analytics tool with AdMob to improve app monetization and user engagement. This may also allow AdMob data to be shared with Firebase for enhanced reporting purposes.

Why link to Firebase?

Link your AdMob app(s) to Firebase to take advantage of its robust analytics toolset, including user behavior analysis to help you make smarter decisions about monetization. To learn more about Firebase Analytics, you can check out the Firebase help center or watch a short introductory video about Firebase Analytics.

Linking your app(s) to Firebase enables Firebase Analytics and AdMob to work together more closely. By choosing to link your app to Firebase, you allow more of your Analytics data to be used by AdMob independent of your Firebase Analytics Data Sharing Settings.

Implement Firebase Analytics in your AdMob apps

Complete the following steps to implement Firebase Analytics in your apps.

  1. Link your AdMob apps to Firebase.
  2. Integrate the Firebase SDK into your apps by following the steps in the Google Developers Firebase integration guide (Android, iOS).

Learn more

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