AdWords is Google's online advertising program. Using AdWords, users can create online ads to promote their business, help sell products or services, raise awareness, and increase traffic to their website. Ads created in AdWords may also be served by the AdMob Network and appear in mobile apps.
Because AdMob relies on AdWords to support some of its functionality, an AdWords account is required to use AdMob.
- If you don't have an AdWords account, we'll help you create one when you sign up for AdMob.
- If you already have an AdWords account, sign up for AdMob using the Google Account associated with your existing AdWords account.