Preview a creative in your mobile app

Review how an advertiser's creative appears in your app

See how your advertiser creative looks in an actual ad slot in your mobile app with Google Ad Manager in-app preview. This can be especially useful for creatives that interact with an app, have unique behavior, or require the app to render elements correctly, including native creatives and MRAID.

To use In-app preview:

  1. Link your device and mobile app to Google Ad Manager (required once per device/mobile app combination)
  2. In your mobile app, initiate a creative preview
  3. On your computer, push a Google Ad Manager creative to your device's mobile app
  4. In your mobile app, trigger the creative preview

Link your device and mobile app

If this is the first time you've previewed a creative on a device and mobile app, follow the steps below to link your device and mobile app to Google Ad Manager before previewing a creative. Each mobile app on a single device must be linked separately.

Already linked your device and mobile app?
Skip this step and initiate a creative preview in your device's mobile app.

  1. Open your mobile app and perform this debug gesture on any Google Ad Manager creative:
    • Press and hold a finger on the creative.
    • Swipe right, left, right, left and then release your finger. Watch a video of this gesture

      Be careful to not repeatedly tap the creative as accidental clicks might be mistaken for spam.

    What if the debug gesture doesn't work for my creative?
    Some creatives, such as custom native ads, aren't compatible with the debug gesture. As an alternative, you can add a special function in your mobile app's code to trigger the in-app menu. For example, you might add this function to a special button or gesture.  iOS | Android
  2. Tap Creative preview in the Debug options menu.
  3. Sign in to Google Ad Manager in the browser window that opens, using your Google Ad Manager username and password.
  4. Add a name for your device and mobile app combination for future use in Google Ad Manager.
  5. Click Verify.

Initiate a creative preview in your device's mobile app

  1. Open your mobile app and perform the debug gesture on the Google Ad Manager creative ad slot you want to preview.
  2. Tap Creative preview in the Debug options menu.

Push a Google Ad Manager creative to your device's mobile app

Once you've swiped a creative and have a device linked, you can use Google Ad Manager to push a creative to the device. You’ll then be able to preview the creative in the app.

  1. On your computer: Sign in to Google Ad Manager.

    Make sure you're signed in to the same Google Ad Manager account and network as your device.

  2. Click Delivery and then Line items.
  3. Use filters to find and open a line item with the creative to preview and targeting that matches the ad slot for which you initiated a preview. Line items in "Draft" status can be previewed.
  4. Click Creatives, then click the name of the creative you want to preview.
  5. Click Preview and then Mobile.
  6. In the pop-up that appears, select In app.
  7. Click the Push to device box and select your linked device and mobile app from the menu.
  8. Click Done.

Preview the creative on your device

Once you've pushed a creative to your link device and mobile app, return to the mobile app to trigger the creative preview.

  1. Open your mobile app and perform the debug gesture on the Google Ad Manager creative ad slot you want to preview.
  2. Tap Creative preview in the Debug options menu.
  3. Your campaign and creative will be returned the next time an eligible ad request is sent.

    The app does not force a refresh, so you’ll have to wait for another ad request to occur naturally over the course of app usage. The creative preview serves according to the details of the line item from which the preview was triggered, so verify the ad slot where you expect to see the creative.

Allow others to preview creatives on a linked device (optional)

Linked devices are private by default, meaning that only you can use them in Google Ad Manager. If you want to open up the device for others in your Google Ad Manager network, you can update the settings in Google Ad Manager.

  1. Sign in to Google Ad Manager.
  2. Click Admin and then Access & authorization and then Linked devices.
  3. In the row for the device and mobile app you want to share, select Public from the dropdown under the "Visibility" column.

    Changes are saved immediately, and can be reversed at any time. Only the user who originally linked a device and mobile app can update  this setting.

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