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Review this article to learn about new Ad Manager features and enhancements. Updates are usually posted every other Monday. For previous releases, you can check the archive.
Manage Inventory
Video and audio creative settings for Ad ID registries
Ad ID registries now supports ARPP Pub-ID in France and CUSV Auditel Spot ID in Italy for creative hosting.
Report and Optimize
Improvements to the Identity insights card
We’ve updated the Identity insights card on the Overview Home dashboard to provide more granularity on restricted values. The Identity insights card can help you understand how the loss of third-party identifiers and the introduction of first-party identifiers may impact your revenue and inventory. For more details, explore the Identity insights card.
Coming soon
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"Video optimization" report metrics deprecation
The "Video optimization" report metrics are deprecated. They were removed from the Ad Manager interface in July 2023, and will be removed from the external API in August 2024. See Video Solutions reports to learn about supported video reporting options. -
New consent requirements for traffic in Switzerland
From July 31, 2024, partners using Google advertising products will be required to obtain Swiss users’ consent to the use of cookies or other local storage where legally required, as well as the collection, sharing, and use of personal data for the personalization of ads. To comply with the updated EU User Consent Policy, partners using our publisher products will be required to use a certified CMP that integrates with the TCF when serving ads to users in Switzerland, in addition to the EEA and the UK. -
Discontinuing report dimensions and metrics with low usage
Ad Manager will retire low-usage reporting dimensions and metrics for better usability and support. The impacted fields will be available for reporting through the remainder of the year. For details, visit Upcoming reporting retirements.