Video upload and transcoding support

You can upload video content in Google Ad Manager when you create a creative set for a line item or for an advertiser. The following video formats are supported in creative sets:

• WebM files - Vp8 video codec and Vorbis Audio codecs
• MPEG4, 3GPP and MOV files - Typically supporting h264, mpeg4 video codecs, and AAC audio codec
• AVI - Many cameras output this format - typically the video codec is MJPEG and audio is PCM
• MPEGPS - Typically supporting MPEG2 video codec and MP2 audio
• WMV
• HLS - (HTTP Live Streaming) Adaptive bitrate standard for live stream video events

Ad Manager allows uploads of video files up to 512 MB.* 

Once a video file is uploaded, Ad Manager transcodes it into as many as nine formats and sizes, depending on the format and resolution of the uploaded video. Transcoded versions are the same or smaller resolutions than the uploaded version. Refer to the table and examples below for more information.

^{* Applies to advanced and basic Ad Manager 360 accounts. See video feature availability for all publisher contracts.}

When transcoding is complete, you can remove individual transcodes using the controls in the "Active" column in the Settings tab of the creative set.

Example 1

Suppose you upload a 720p (1280x720) video. Ad Manager would transcode the video into all of the above combinations except for 1920x1080 MP4, since that's larger than the original size of the video.

Example 2

If you were to upload a 640x360 video, you’d get the following output: