Switch to the new analytics for content owners

The features described in this article are available only to partners who use YouTube's Content ID matching system.

YouTube Analytics in Content Manager Classic will be going away in early 2020. Use this article to understand which features and tools will be built into Analytics in Studio Content Manager beta, and which will be discontinued.

New analytics features in Studio Content Manager beta

The following are some of the new features for analytics in Studio Content Manager beta:

  • Improved comparisons: You can now quickly compare videos side-by-side with the Compare to… button. You can also compare two different metrics, like revenue and views, against one another.
  • Bulk group creation: You can now create groups by pasting a list of IDs, rather than choosing videos or playlists individually.
  • Video count: You can measure video output, compare views vs videos added to diagnose spikes, etc.
  • Playlist analytics: View analytics for playlists created by viewers.
  • New filters: Quickly filter data by traffic sources, device type and operating system.
  • Video comparison: View analytics for a set number of days after videos were published, e.g. their first five days.
  • Date dimension: See data by individual day, week, etc.

Analytics features coming soon

The following are some features that will be added to YouTube Analytics in Studio Content Manager beta soon:

  • Improved metadata for assets
  • Age and gender data combinations
  • Real-time data for owned content
  • Top movers card that helps track videos, channels and assets that moved recently

Features to be removed from Classic Analytics

Some features won't be built into YouTube Analytics in Studio Content Manager beta. These features weren't used often, and we're removing them to focus on higher priority features that partners have requested.

1. Rolling days: Aggregated data displayed in charts for 7, 28 and 30 days.

See an example

 

2. Real-time report for a claimed non-owned (e.g. UGC) video (Note: other reports related to views, revenue, etc. for a claimed video will continue to be supported. You can also continue to view this report for your own claimed videos.)

See an example

 

3. Live stream report for a claimed non-owned (e.g. UGC) video. (Note: Other reports related to views, revenue, etc. for a claimed video will continue to be supported. You can also continue to view this report for your own claimed videos.)

See an example

 

4. Geo charts

See an example

 

5. Table pagination

See an example

 

6. Show growth (index chart)

See an example

 

7. Date slider

See an example

 

8. Stacked area chart

See an example

 

 9. Pie chart

See an example

 

10. Bubble chart 

See an example

 

11. Show as % of total

See an example

 

12. Export to Excel

See an example

 

13. Sorting in group search

See an example

 

14. Revenue per 1K views on Geo chart

See an example

 

15. Watch time unit setting

See an example

If you have any questions, feel free to reach out to your YouTube representative.

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