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Multi-channel network (MCN) operations manual

Set up your content owner as an MCN

You can set up a content owner to manage the YouTube channels in your network. The content owner can then grant rights to a content manager to administer the content.

To configure your content owner, follow these steps:

  1. Set up your content owner: Get an overview of how to set up your content owner.
  2. Set up an AdSense account for payments: In order to get paid, you need to associate an AdSense account with your content manager. 
  3. Invite a user to manage content: Assign an administrator to manage content and permissions.
  4. Sign in as a content manager: If you've accepted an invitation to manage content, you can sign in to YouTube on behalf of the content owner and manage the owner's video.
  5. Content Owner Dashboard: Use the Content Owner Dashboard to manage the YouTube channels in your network.
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