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Rich Cards Report

The rich cards report helps you fix errors in any rich card structured data that Google has found on your site. The report also points out areas where you could provide more information to take fuller advantage of Google's rich card platform.

Open the rich card report

Using the report

If Google has detected any rich card structured data on your site, it will display a chart and table with information about the cards that it found.

  1. The top level page of the report shows a sum of errors or recommendations for all rich cards found on your site, grouped by card type. Click on a row to drill down by card type.
  2. The second level of the report lists all critical and non-critical errors for the selected card type on your site. Click on a row to further drill down by rule type.
  3. The third level of the report shows all pages with cards of the selected type affected by the selected rule. Click on a row to see a suggested fix for that error.

We recommend first fixing the critical errors in your cards, then fixing the non-critical errors.

Which cards types appear in this report? This report provides information about the following cards only: Recipe, Course, Movie (television not reported), Jobs, Fact Check

Understanding the chart

The chart is a stacked chart that shows the count of items over time. Note that in a stacked chart, to get the absolute value for a point on a line you must subtract the value of the next line below it on the stack. Here is an example stacked chart.

Example of stacked chart with values at 50, 100, and 120.

At date 4/26, if the red line has value 50, the yellow line has value 100, and the green line has value 120, here are the absolute values for each line:

  • Green: 20 (120 - 100)
  • Yellow: 50 (100 - 50)
  • Red: 50 (50 - 0) 
For an easy way to see the absolute values for a line, deselect (hide) all other lines in the stacked chart.

Checkboxes

The chart must have at least one series checkbox selected. This is because deselecting all checkboxes would show an empty chart, which wouldn't be useful at all.

Data freshness

All report data is based on the last time that Google crawled a page. If you have changed any data since the last crawl, it will not be reflected in this report.

  • The Status date beside a chart is the most recent date when Google crawled any page on your site.
  • The Last detected date for a specific URL is the most recent date when that specific URL was crawled. Therefore you might see an error reported that has since been fixed on the live page.

Card status

Cards fall into one of three statuses:

  • Invalid: These are cards with one or more critical errors (see below) in required structured data fields. Invalid cards can also have one or more non-critical errors. You can find complete listing of rich card properties on the Google Developers website.
  • Enhanceable: These are cards with only non-critical errors (see below) in optional structured data fields. Enhanceable cards can still be processed by Google, but providing valid values for these fields can enable more Google Search features for your card.
  • Fully-enhanced: These are cards with all required and optional fields populated correctly.

Error severity

Errors in a card fall into one of the following types:

  • Critical: These are errors in required fields: for example, the top-level name field in a recipe card. Cards with critical errors cannot be processed by Google. 
  • Non-critical: These are either invalid missing values for optional fields, or some other issue that will not prevent Google from processing the card. For example, a missing or invalid value for cookTime in a recipe card. Cards with non-critical errors can be processed by Google, but might benefit from having this additional information in the card.

Troubleshooting (Where are my cards?)

If you have published rich cards but they don't seem to be appearing in the report, here are a few possible reasons:

  • Are you looking at the right property? The Search Console property must match the hosting site. A common mistake is to post cards on the www site but look at the non-www site report, or posting on the https site but looking at the http site report.
  • Have you given Google time to crawl your page? It can take a few days for Google to crawl any newly submitted or changed pages; be patient and wait a few more days to see if the pages show up.
  • Did you robot out your pages? Be sure that your pages are accessible by Google. Try Fetch as Google to test whether Googlebot can access your pages.
  • Is your card type covered? Look at the note "Which card types appear" to see if your card type can appear in this report.
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