Add a website property

Here is how to add a website to your Search Console account. Be sure to review the entire checklist of actions to ensure that you get the most out of Search Console for your website.

To add a website:

  1. In the Search Console home page, click the Add a property button and type the URL of the site or portion of the site for which you want data. Specify the URL exactly as it appears in the browser bar, including the final / mark. See What URL should I use? below for more details. Note that you must be able to prove that you own the site or section of that site.
  2. Click Continue to open the Site verification page.
  3. Select a verification method to prove that you own the site and follow the verification instructions on the page. Google-hosted sites (such as Blogger or Sites pages) are automatically verified. More about verification.
  4. If your site supports multiple protocols (http:// and https://), you must add each as a separate site. Similarly, if you support multiple domains (for example,, and you must add each one as a separate site. Additional steps:
Want to add a mobile app? Here's how.

What URL should I use?

Enter the URL of exactly the domain, subdomain, or path branch for which you want to get data. Here are some examples of URLs that you might add:

  • - Records data for the http version of the entire site.
  • - Records data only for the subpath /foo/ of If you create properties for both and, the parent will include data for the /foo/ subpath as well as all other subpaths.
  • - Records data only for the ftp subdomain on this site.
  • - Records data only for the https version of your site. You must add http and https versions of your site as separate properties.

We recommend creating a separate Search Console property for each domain or folder that you want to track separately, as well as the lowest level domain that you own. For example, if you have a travel site with specific subfolders covering Ireland, France, and Spain, you could add the following sites to your Search Console account:


Support for non-latin characters

Search Console supports Internationalizing Domain Names in Applications (IDNA) as site URLs. Just type your domain name as usual, and it will appear correctly in Search Console. For example, if you type http://bü in the Add property box, it will appear correctly.

When does data collection start?

Data collection for a property starts as soon as the property is added in any Search Console account, even before it is verified. Data collection continues as long as any user has that property in their account, whether or not it has a verified owner. Data is only retained for a certain period of time, however, before it is deleted.

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