Notification

The Google Analytics: GA4 Configuration tag is now the Google tag. GA4 Configuration tags in a web container will be automatically migrated starting in September. There are no changes to your existing measurement and there is no action required from you. Learn more

Set up your Google tag

Set up your Google tag
Conversion tracking partner integrations
Set up and manage consent
Set up your consent banner with a Consent Management Platform or a Content Management System
Configure your Google tag settings

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