View budget bid strategy bid adjustments

  1. Navigate to an advertiser.

  2. In the left navigation panel, click Bid strategies.

    The Greek letter Δ is appended to budget bid strategy names.

  3. Optional. Filter the report to include only budget bid strategies.

    1. In the toolbar, click Filter.

    2. Click + Attribute or Metric ▼, and then click Budget group.

    3. On the next line in the filter settings, select the arrow ▼ to display the list and then click Has a value.

    4. Click Apply filters.

  4. Select a time range.
  5. Select a budget bid strategy to display the metrics for the individual budget bid strategy.
  6. Click the Campaigns tab to view the automatically set or recommended bid adjustments.
  7. The following bid adjustment columns are included in the report.
  8. Optional. To apply a recommended device bid adjustment, in the bid adjustment column, click the pencil icon , enter the bid adjustment, and then click Save.

  • To view remarketing target bid adjustments, click the campaign name in the budget bid strategy report. Then, click Targets ▼  >  Remarketing targets. Click the Campaign Remarketing targets tab or the Ad group remarketing targets tab.
  • To view location target bid adjustments, click the campaign name in the budget bid strategy report. Then, click Targets ▼  >  Location targets. Click the Campaign Location targets tab.

 

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