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Welcome to the help center for Search Ads 360, a platform for managing search marketing campaigns.  While the help center is available to the public, access to the Search Ads 360 product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

November 2017

Measure results

If you use a third-party attribution model or if you've developed your own system for distributing conversion credit to clicks, you can upload the third-party attribution data from the DoubleClick Search Conversions API and use the data in reports and DoubleClick Search bid strategies.
11/29/17
Help center | API guide

With recent changes across the web that affect conversion measurement, it’s important to make sure that your conversion tag implementation supports accurate counting on your site. To ensure that DoubleClick Search (DS) can measure all of your conversions regardless of the browser that your site visitor is using, we recommend that you use the global site tag or Google Tag Manager with Conversion Linker
11/13/17
Help center

View AdWords automatic ad suggestions in DoubleClick Search.
11/28/17
Help center

Manage campaigns

Create Bing Ads account-level sitelinks.
11/28/17
Help center

All inventory keyword campaigns have been migrated to upgraded inventory management. You can no longer create inventory keyword campaigns. Instead, use upgraded inventory management to generate campaigns, ads, keywords, and other items from data in an inventory feed.
11/08/17
Help center

For automated rules that run on a recurring schedule, you can manually start the rule at any time instead of waiting for the next scheduled run.
11/08/17
Help center

DoubleClick Search can automatically create remarketing targets in AdWords campaigns using a feature that is referred to as adaptive RLSA.
11/01/17
Help center

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