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Welcome to the help center for Search Ads 360, a platform for managing search marketing campaigns.  While the help center is available to the public, access to the Search Ads 360 product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

Create and manage engine track accounts

Remove engine track items from reports

When a customer clicks an ad associated with an engine track account and is redirected to Search Ads 360, Search Ads 360 creates its own campaign, ad group, ad, and keyword to represent the ad that was clicked and the keyword that was matched. These items Search Ads 360 creates are for reporting purposes only. The ad copy itself doesn't appear in Search Ads 360, nor do any of the normal campaign or ad group settings appear.

While you can't create new ad groups, ads, or keywords, you can remove items from Search Ads 360 reports. Removing items from Search Ads 360 reports does not remove the items from the engine, nor does it remove the Search Ads 360 clickserver URL from the items. The removed items still redirect through Search Ads 360, but the data does not appear in Search Ads 360 reports.

If you want to add the item back into Search Ads 360 reports, you can resume the item. All of the metrics that accumulated while the item was removed from Search Ads 360 will appear in Search Ads 360 reports, along with new metrics going forward.

Remove items from engine track reports

  1. Navigate to an engine track account or lower scope.
    Steps for navigating to an engine account
    1. In the left navigation panel, click All accounts.
      What if the left navigation pane isn't visible?

    2. Click the navigation bar to display navigation options.

    3. In the "Agency" list, click on the agency that contains the advertiser. You can search for an agency by name or scroll through the list.

    4. In the "Advertiser" list, click on the advertiser that contains the engine account.

    5. In the "Account" list, click on the engine account.

    6. Click Apply or press the Enter key.

    Search Ads 360 displays the engine account page.

  2. Click the Campaigns, Ad groups, Ads, or Keywords tab.
  3. Optionally use filters to display only the items you want to remove.
  4. In the reporting table, select the check box next to an item.
  5. In the toolbar above the table, click the Edit ▼ button and select Remove.
  6. In the Remove panel, click Save.
  7. Click Yes, I understand to confirm.
Search Ads 360 removes the items from reports.

View removed items

  1. Navigate to a reporting table.
    For example, to show removed campaigns:
    1. Navigate to the engine account that contains the removed campaign.

      Steps for navigating to an engine account
      1. In the left navigation panel, click All accounts.
        What if the left navigation pane isn't visible?

      2. Click the navigation bar to display navigation options.

      3. In the "Agency" list, click on the agency that contains the advertiser. You can search for an agency by name or scroll through the list.

      4. In the "Advertiser" list, click on the advertiser that contains the engine account.

      5. In the "Account" list, click on the engine account.

      6. Click Apply or press the Enter key.

      Search Ads 360 displays the engine account page.

    2. Click the Campaigns tab.

  2. From the Show menu that appears just below the tabs, select Show all.
    Select Show all to see removed items in a report.

    All removed items display along with the other items in the reporting table.  (a red X) appears next to removed items.

Restore removed items

  1. View removed items in an engine track account or lower scope.
  2. Optionally use filters to display only the items you want to restore.
  3. In the reporting table, select the check box next to one or more removed items ( appears next to removed items).
  4. In the toolbar above the table, click the Edit ▼ button and select Resume.
  5. In the Change state panel, click Save.
  6. Click Yes, I understand to confirm.

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