Experiment with ad copy

Confidence interval column (ad copy tests)

Displays a range for the true value of your goal. The confidence interval is derived from the data collected during the test and the chosen statistical significance threshold.


View this column in a report
  1. Navigate to an advertiser.

  2. In the left navigation panel, click Ad copy tests.

  3. Click a test to display the results.

    The column is displayed by default.

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