Data freshness and history

How far back can I report on data in Search Ads 360?

  1. If you first synced the account into Search Ads 360 within the past 16 months: Reports from Search Ads 360 and Campaign Manager will show data starting up to 2 years before the initial sync.

  2. If you created the account in the previous version of Search Ads 360 more than 16 months ago: Reports from Search Ads 360 and Campaign Manager will show data for the past 16 months.

  3. If you created the account in the previous version of Search Ads 360 more than 2 years ago: Reports from Search Ads 360 and Campaign Manager will show data for at least the past two years. Search Ads 360 will round down to the beginning of the next full month. For example, if today is April 17, 2012, you can see data back to May 1, 2010.

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