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Clickserver URL column

Displays the clickserver URL that Search Ads 360 has generated for a keyword.

In client accounts that support shared templates, Search Ads 360 only generates clickserver URLs for each URL template in your account. This column will be empty for keywords that inherit a URL template from a higher level. Learn more about tracking URLs in the new Search Ads 360 experience.

Add this column to a report

  1. Sign in to your new Search Ads 360.
  2. Navigate to a sub-manager account.
  3. On the left page menu, click the Keywords drop-down.
  4. On the 'Search keywords' page, above the performance summary graph, click the Columns icon .
  5. Next to 'Modify columns for keywords', type the column name in the search box. You can select one or both the options:
    • Desktop Clickserver URL
    • Mobile Clickserver URL
  6. Select the column that you want to add to the report and click Apply.

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