Unlink a client account

Only an manager admin or sub-manager admin can change the status of a client account in the new Search Ads 360.

In new Search Ads 360, a client account can be unlinked. Unlinking indicates that all activity for the account is permanently stopped. Once you unlink an account, it cannot be relinked from the sub-manager.

Follow these steps to unlink a client account.

1. Navigate to the sub-manager that contains the client account.

2. From the page menu on the left, click Settings, then click Sub-account settings at the top of the page.

3. Select the accounts you want to unlink.

4. Click Edit, then Unlink from the dropdown.

On the next page, you’ll see a preview of how your accounts will be affected by the unlinking action. Once you’ve reviewed the changes, click Unlink.

What happens when an account is unlinked

You may want to unlink a client account when you no longer manage it. Unlinking a client account means that Search Ads 360 no longer performs trafficking and syncing.

When an account is unlinked:

• Search Ads 360 will stop reporting on advertising platform data.
• The client account will no longer be accessible in new Search Ads 360 for campaign management or reporting.
• Conversion actions managed by new Search Ads 360 will stop processing new conversions and existing conversions that are not shared with their respective client accounts may be lost. This includes removal from event-level reports (although they may still be available in Campaign Manager 360).
• The new Search Ads 360 bidding portfolios will no longer be available to client account entities.
• Labels, custom dimensions, and other data specific to new Search Ads 360 will be removed from client account entities.

While you cannot resume an account once it's removed, if you also complete the steps to offboard the account from new Search Ads 360, you can add the account to the same sub-manager again, or to a different sub-manager. When you add the account, new clickserver URLs will be generated for the account and trafficked to the advertising platform which will result in new visits and conversions being reported to the account.