Display properties: Interstitial

An interstitial is an ad that either floats on a webpage or fills the screen on a mobile device. Desktop interstitials can move with content or stay locked on a page as the user scrolls. When you preview an interstitial in Studio, the following display settings are available.

To view and change these properties:

1. Open a creative and click Preview.
2. Click Show details , then click Display properties.

Interstitial display properties

• Width: In pixels.
• Height: In pixels.
• Transparency: Allows background of web page to show through all transparent portions of the ad.
• Z-index: Controls depth of creative in relation to other elements on the page. If two elements overlap, the element with the higher z-index appears on top.
• Display start: Number of seconds that elapse before creative plays.
  • None
  • Custom
• Display duration: Number of seconds that elapse before creative closes, regardless of its total length. For example, you may want to automatically close the creative after 30 seconds.
  • Unlimited: Creative doesn't close.
  • Auto: Creative plays through once, then closes.
  • Custom: User-determined number of seconds before creative closes.
• Positioning
  • Top: Number of pixels or percent distance between the creative and the top edge of the browser.
    • 0 aligns the creative with the top edge.
    • 100 percent aligns the creative with the bottom edge.
    • 100 pixels separates the creative 100 pixels from the top edge.
  • Left: Number of pixels or percent distance between the creative and the left edge of the browser or pixels from center of browser.
    • 0 aligns the creative with the left edge of the browser.
    • 100 percent aligns the creative with the right edge.
    • 100 pixels separates the creative 100 pixels to the right of the left edge.
    • 100 pixels from center separates the creative 100 pixels to the right of the center of the browser.
    • -100 pixels from center separates the creative 100 pixels to the left of the center of the browser.
  • Lock Position: The creative stays locked in the same spot in the user's view when you scroll the browser. Leave the creative unlocked to let the creative move along with the page and to allow the user to scroll away from the creative.

You an also adjust interstitial display settings in Campaign Manager 360 or Google Ad Manager.