Is content that:

  • promotes the sale of tobacco and tobacco-related products.

    Examples: Cigarettes, cigars, tobacco pipes, rolling papers, chewing tobacco, e-cigarettes

Tips for understanding this restriction

In the images below, the examples on the right show the online sale of tobacco and tobacco-related products. If ads appear on this content, they will have restricted ad demand. However, the examples on the left show educational material about tobacco where ads can appear unrestricted. 

Learn more about the commonly used policy terms and what they mean in the glossary
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