Create Feed sections

You can create feed sections in Google News. Each section keeps your content organized under one common topic, such as:

  • Latest 
  • Sports 
  • Politics 
  • Arts & Culture
  • Fashion

Create a Feed section

  1. Open Publisher Center.

  2. Select your publication.

  3. In the navigation menu, click Content.

  4. Click New section.

  5. From the drop-down menu, select Feed.

  6. In the pop-up window, include your feed’s name.

    Tip: The feed name will appear to readers as a section heading.

  7. Enter your RSS or Atom feed URL. Your feed must follow the Google News Technical requirements.
  8. Under “View access,” define who can view each section. Learn more about Access groups

  9. If you want to opt out of AMP or web rendering, select the option "Use feed content," instead of "Use website or AMP (recommended)."

    Important: If available, Google News will display AMP pages. If AMP pages are unavailable or invalid, Google News will instead display:

    1. Your data rendered natively on the device for mobile, if you select the option “Use website or AMP (recommended).”
    2. Your feed content, if you select the option “Use feed content.”
    Learn more about how to manage AMP and web content in Google News here.
  10. To save your edits, click Save.

Avoid duplicate images

To avoid duplicate images that appear in your articles, include only one high-resolution version of an image in the feed. Each image should be at least 800 px. 

To avoid duplicate images:

  1. Remove duplicate images by URL: The Publisher Center removes media that may be duplicated based on image URLs.

  2. Enable loose duplicate image matching: The Publisher Center automatically detects duplicate images when the image data is similar. This setting allows the Publisher Center to flag more images as duplicates.

Update frequency of feed content

Content from the feed will update hourly unless the publication uses WebSub, in which case, updates will happen instantly. Each feed section will contain a timestamp representing when the feed was last updated. 


To manually trigger an update:

  1. Open Publisher Center.

  2. Select your Web Publication.

  3. Click Content in the navigation menu.

  4. Click Refresh on the relevant section.

A successful update will result in fresh articles being immediately fetched and rendered in your sections. A success message will be displayed on the page. Should the manual trigger be unsuccessful, an error message will notify of the failure to fetch fresh content from feed.


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