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This Help Centre shows articles applicable to Merchant Center Next. Learn more about the upgrade and get answers to frequently asked questions.

Add your products

After you've created an account, you'll need to organise info about your products to use in a feed or with the Content API. Use the information here to decide on a format for your feed, organise your product information so Google can understand it, and optimise your experience with tools in Google Merchant Center.

Guide me

Shopping beginner's guide
Use this step-by-step guide to get started

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