tax_category [tax_category]: Definition

The tax_category [tax_category] attribute allows you to organise your products according to custom tax rules. For example, certain clothing is exempted from tax in some states and some products have lower tax rates than the normal rate. Use this attribute to ensure that your product is shown with the correct tax rate.

When to use

Optional for all products.

If you want to set different tax rates for specific groups of products, use tax_category [tax_category] to apply a label to products, such as 'perishable foods' or 'clothing'.  If you submit this attribute, it can be used to amend the tax settings that you've entered into your Merchant Center account for the states which you have configured tax rates for.


Follow these formatting guidelines to make sure that we understand the data that you're submitting. 

Type String (Unicode characters. Recommended: ASCII only)
Limits 1–100 characters
Repeated field No
File format Example entry
Text feeds


XML feeds <g:tax_category>clothing</g:tax_category>


Follow these guidelines to make sure that you submit high-quality data for your products and get the best performance from your ads.

Minimum requirements

These are the requirements that you'll need to meet to show ads for your product. If you don't follow these requirements, we'll disapprove your product and let you know on the Diagnostics page of your Merchant Center account. 

  • Match the submitted category names to the names that are entered in the tax category section of Merchant Center. Category names that do not match will not be processed.
  • Comply with local laws when submitting tax information. 

Additional guidelines

Review each section closely to determine whether the requirements apply to your country or product. If you don't follow requirements that apply to you, we'll disapprove your product and let you know in the Diagnostics page of your Merchant Center account.

Countries other than the United States

Don't use the tax_category [tax_category] attribute when targeting countries that aren't the United States. Learn more about tax settings.


Custom tax rate at the state level

The tax_category [tax_category] attribute can be used to set custom tax rates for items at the state level. For example, if a state's sales tax rate is normally 7.0%, but clothing sales are never taxed: 
  1. Add a value called 'clothing' to the tax_category attribute for all non-taxable clothing items. 
  2. In Merchant Center, set the 'clothing' label to a 0.0% tax rate for the state that requires it. 
Note: Unless specified, this special tax rate for 'clothing' will not be applied to any other state.
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