The Top Quality Store program celebrates businesses that constantly deliver an exceptional shopping experience. Your business must meet Google’s standards for shipping and returns, user ratings, website quality, etc. to earn the Top Quality Store badge. Businesses with the highest ratings earn the Top Quality Store badge. This article provides guidelines on how businesses can earn the Top Quality Store badge.
Before you begin
If your business hasn’t earned a Top Quality Store badge, learn more about the Top Quality Store badge, how it’s earned, and what customers can expect when shopping from a Top Quality Store.
Guidelines
- Only businesses approved to use the Top Quality Store badge can display the Top Quality Store badge.
- Approved businesses must follow the badge usage guidelines as shown below.
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You cannot incorporate the Top Quality Store badge or elements of the badge into your company logos or app/product icons. |
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You cannot file trademark applications for or claim trademark rights in the Top Quality Store badge or any derivatives thereof. |
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You cannot display the Top Quality Store badge in a manner that is in Google's sole opinion misleading, defamatory, infringing, libelous, disparaging, obscene, or otherwise objectionable to Google. |
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You cannot use the Top Quality Store badge in any manner that implies a relationship or affiliation with Google. The badge cannot be used in a way that may indicate that Google sponsors the company or endorses any of the company’s products, services, or information provided. |
How to show the badges
Appearance
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If you are using the Top Quality Store badge on a webpage, you must maintain a minimum spacing that is no less than 1/2 the height of the badge between each side of the badge and other graphic or textual elements on your webpage. |
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Your company branding must be the most prominent element on your website, and must be larger and more prominent than the Top Quality Store badge. |
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You cannot remove, distort, or alter the Top Quality Store badge. |