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In this help center, you can find content for both Merchant Center Next and the classic Merchant Center experience. Look for the logo at the top of each article to make sure you're using the article for the Merchant Center version that applies to you. 

Preserving metadata tags for AI-generated images in Merchant Center

February 2024

If you’re using AI-generated images in Merchant Center, Google requires that you preserve any metadata tags which indicate that the image was created using generative AI in the original image file.

Don't remove embedded metadata tags such as trainedAlgorithmicMedia from such images. All AI-generated images must contain the IPTC DigitalSourceType trainedAlgorithmicMedia tag. Learn more about IPTC photo metadata.

These requirements apply to the following image attributes in Merchant Center Classic and Merchant Center Next:

Learn more about product data specifications.

To know more about how preserving this information provides helpful context for Google Search, check out our blog post.

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