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In this help center, you can find content for both Merchant Center Next and the classic Merchant Center experience. Look for the logo at the top of each article to make sure you're using the article for the Merchant Center version that applies to you. 

Policy update: Shopping ads policies

March 31, 2023

On March 31, 2023, the “About our policies” section of the Shopping ads policies will be updated to include the following language:

Advertisers have a responsibility to not promote content or engage in behavior that risks harm to our users, employees, or the Ads ecosystem. If we see such content or behavior, we may take action, including but not limited to restricting or blocking your ads or suspending your account.

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