Target placements and topics
Showing your ads on the Google Display Network lets you reach customers on the websites, apps, and videos that they're viewing. You can also exclude any sites, videos, content types, or topics that aren't a good fit for your business.
Choose websites and topics
Exclude placements and topics
- About content exclusions and site category options
- Set content exclusions and site category options
- About content exclusions for Video campaigns
- Set content exclusions for Video campaigns
- Exclude placements at the account level
- Exclude pages about a specific topic
- Exclude specific webpages, videos, and apps
- Exclude IP addresses