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Your guide to Google Ads
8 steps to prepare your campaign for success
Choose the right campaign type
Determine your advertising goals
How Google Ads can work for your industry
More advertising tools
Google Ads basics
- Explore Google Ads
- Set up a Google Ads account
- Get familiar with your account
- Google Ads integration with the IAB Transparency & Consent Framework (TCF)
- Account walk-throughs
- Choose where and when ads appear
- Find out if your ad is running
- Account administration and security
- The new Google Ads experience
- Transparency and ad disclosures
- About performance estimates in campaign construction
Google Ads privacy
- What is the General Data Protection Regulation (GDPR)?
- Helping advertisers comply with the GDPR & AADC
- Helping advertisers comply with the U.S. states privacy laws in Google Ads
- Helping users comply with the Lei Geral de Proteção de Dados (LGPD)
- Data deletion and retention controls
- Troubleshooting European Union (EU) user consent policy
- Helping advertisers comply with APPI in Google Ads
- How Google Ads and Display & Video 360 are approaching the Privacy Sandbox
- How Google Ads and Display & Video 360 are testing interest-based ads without third-party cookies
- How Google Ads and Display & Video 360 are testing remarketing without third-party cookies