How to access the Keyword Planner?
I'm trying to use the Keyword Planner but when I login to Google Ads, it takes me to the "create a campaign" screen. I don't see an option to go any further unless I create a campaign. Is it necessary to do so in order to access the Keyword Planner?
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Last edited Jan 6, 2020
Sep 26, 2019
if the ad-account is a smart-campaign-account, then
there are no keywords and there is no keyword-planner.
google-trends may be used for general search-term/keyword analysis.
Last edited Sep 26, 2019
Diamond Product Expert James Clemens recommended this
Feb 4, 2019
Hi Mike,
Here are some key points to keep in mind in order to access the Keyword Planner:
- Try clearing your cookies and your cache and see if that resolves the issue
- If not, it's probably because Google requires you to have an Ads account to access the tool
- A suggestion for a quick work-around - just create a Campaign, with the status of Paused
- Do not activate anything in the Campaign, just create it and then you should be able to access the tool
Hope that helps!
The answer of this reply was modified by a Google Community Manager to accurately reflect recent product and content changes.
Original Poster Google Ads Product User marked this as an answer
All Replies (13)
Hi Mike,
Here are some key points to keep in mind in order to access the Keyword Planner:
- Try clearing your cookies and your cache and see if that resolves the issue
- If not, it's probably because Google requires you to have an Ads account to access the tool
- A suggestion for a quick work-around - just create a Campaign, with the status of Paused
- Do not activate anything in the Campaign, just create it and then you should be able to access the tool
Hope that helps!
The answer of this reply was modified by a Google Community Manager to accurately reflect recent product and content changes.
Original Poster Google Ads Product User marked this as an answer
Do you have a Google Ads account with ads running and clicks that have been charged?
Google user
Sep 24, 2019
Sep 26, 2019
if the ad-account is a smart-campaign-account, then
there are no keywords and there is no keyword-planner.
google-trends may be used for general search-term/keyword analysis.
Last edited Sep 26, 2019
Diamond Product Expert James Clemens recommended this
Oct 8, 2019
Oct 19, 2019
Oct 21, 2019
Jan 6, 2020
Jan 6, 2020
how to create a new campaign depends on
if either a smart-campaign-account,
or a default-ad-account (smart-mode),
is being used.
if either a smart-campaign-account,
or a default-ad-account (smart-mode),
is being used.
the details are different, depending on the type of advertising account.
see also
Last edited Jan 6, 2020