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Struggling to get approval for Debt Review 0 Recommended Answers 1 Reply 1 Upvote
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Hi

I have a client in South Africa who does Debt Counseling. They have submitted their documentation for Google approval to run ads but the ads keep getting rejected and the team that reviews keeps rejecting the application even they have submitted 100% original docs from the NCR and are currently doing debt review in S.A. Please assist as what the problem can be and how to escalate this problem?
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aside from the required 100% original documents for the target-country,
google also may look at such factors as: the business having a history
of following industry-standards, disclosing all information required
for consumers to make a well-informed decision, transparency, full
and legitimate contact details of a physical business-location typically
verified by google-my-business, disclosing any and all associated fees,
displaying all such information clearly, and immediately visible without
users needing to click or hover over any content or assets, showing
clear links to any third-party accreditation or endorsements where
any affiliation is asserted or implied by the business, etc.
 
also, be certain that the targeting is restricted to people in
the specific country -- not people interested in the country.
 
also, verify that all campaign details and options do not include any
smart-campaign, nor any personalized-advertising features, whatsoever,
such as remarketing, audiences, demographic-targeting, etc.
 
google is the final arbiter.
 
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