Dynamic remarketing for apps setup guide

6. Enable auto-tagging

A Google Click ID (GCLID) is required to identify Google Ads attribution for both Google Ads and third-party app analytics tools. Ensure that your account has auto-tagging enabled so that Google Ads attaches the GCLID to your URL.

Set up auto-tagging

  1. Sign in to your Google Ads account.
  2. In the page menu on the left, click Settings.
  3. Click Account settings.
  4. Click the Auto-tagging section.
  5. To enable auto-tagging, click to check the box next to “Tag the URL that people click through from my ad.”
  6. Click Save.


Note: Auto-tagging is not compatible with 3PAS ads.

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