Create a Smart campaign

Getting started with Smart campaigns takes just a few minutes. After the initial setup, Google Ads manages your campaign automatically.

When customers search for businesses like yours on Google, your ad shows in search results. On Google Maps, your ad shows directly on the map or beneath the search results. You have the option of including your business address and phone number in your ad as well. You'll only pay when someone clicks your ad, and you can edit your ad or cancel your advertising at any time.

Before you begin

Familiarize yourself with Smart campaigns.

If you haven’t already, make sure that you’ve signed up for an account.


Note: The instructions below are part of the new design for the Google Ads user experience. To use the previous design, click the "Appearance" icon, and select Use previous design. If you're using the previous version of Google Ads, review the Quick reference map or use the Search bar in the top navigation panel of Google Ads to find the page you’re searching for.
  1. In your Google Ads account, click the Campaigns icon Campaigns Icon.
  2. Click Overview.
  3. Under “All smart campaigns”, click the + New Campaign button at the top.
  4. Follow the step-by-step instructions to create a campaign.

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