- Click the menu on the top right of the lead page.
- Choose Dispute.
- Choose the reason why your lead is invalid. If your reason isn't listed, you can contact us to dispute the charge.
Google will process all lead disputes within one week and will send you an email notifying you of the outcome of your dispute. If you want to challenge the outcome, you can contact us.
Google will respond to your credit request within approximately one week. Credits for any leads will be applied to your account balance by the end of the following calendar month. Note that the original lead charge will still appear on your invoice.
Google also regularly reviews leads, and credits any identified invalid leads. If you can’t find a lead that you want to dispute, it’s possible that it has already been credited. Look for the lead in your inactive inbox or contact the support team for help. To learn more about valid and invalid leads, visit About costs and payment.