Create display ads with location extensions

Display ads with location extensions can help drive traffic to your stores—closing the loop between your online display ads and your offline sales. 

This article explains how to create ads with location extensions on the Display Network. For instructions on how to use location extensions on the Search Network, go to Use location extensions.

Instructions

The new Google Ads experience is now the exclusive way for most users to manage their accounts. If you’re still using the previous AdWords experience, choose “previous” below. Learn more

 

Create a new campaign for display ads with location extensions

  1. Sign in to your AdWords account.
  2. Click the Campaigns tab.
  3. Click the +Campaign button then select Display Network only
  4. Choose the "No marketing objective" option. 
  5. Enter the campaign name, bid strategy, and budget.
  6. Check “Extend my ads with location information.
  7. Click Save and Continue.

Once your campaign is set up, create display ads with location extensions

  1. Click +Ad and select Ad gallery
  2.  Click on General purpose ads then selection the Location Extension format option.
  3. Enter your ad assets.
  4. Click Save ad. Once the ad is reviewed and approved, your new location extension display ad will start running.
Important: If you have a display campaign set up with location extensions, Google Ads may automatically add your business location, hours, and other details to display ads you have created. In particular, text, responsive, and 300 x 250 image ads may be extended with your location information to help drive traffic to your business locations.
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