Third-Party Measurement Implementation Request

Use this form to request help with implementing a third-party measurement solution (for example, pixels or ad tags) for your Display and Video campaigns.

You can request implementation support in the following languages: Chinese, English, Japanese, Portuguese, and Spanish. Other languages aren't supported in the form.

All assets and mapping instructions must be submitted using the following templates:

Display campaigns

Video campaigns

For Video campaigns only

As of January 13, 2021, Google Ads no longer accepts third-party tracking pixels for YouTube measurement. Learn more about the changes to third-party measurement for YouTube.

As of August 19, 2019, legacy responsive ads (DRA) will no longer support the creation or modification of third-party (3P) impression tracking pixels. Advertisers who wish to implement new pixels or modify existing pixels can migrate to responsive display ads (RDA) and then submit this form.
Please note that existing pixels for legacy responsive ads will continue to function normally but can't be modified. As such, any requests submitted to modify existing pixels on DRA ads will be rejected.

We aren’t able to add third-party click tracking to your ads. You can add third-party click tracking by modifying the tracking template in Google Ads. Your ad tags and pixels need to comply with our requirements for third-party ad serving. You can also check your ad tag using the Ad Validator.

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